Featured in MARKETECH APAC: Top technology PR tips
Azadeh Williams, founder and managing partner at AZK Media talks about effective digital marketing communications.
A to Z of Knowledge
Welcome to our Knowledge Hub. Here you'll find industry news, interviews, thought leadership articles, guides and tips on B2B marketing.
AZK Media
- 7 days ago
Getting the investment right in growing your technology business
When it comes to investing in the right marketing and PR partner, it's all about value, not price. So what does it take to grow your busines
AZK Media
- 7 days ago
Is newsjacking a smart PR tactic or opportunism?
Is newsjacking still a genuine way for brands to inject their perspective into a current newsworthy topic?
AZK Media
- 7 days ago
IWD: Breaking the bias in technology
Top women leaders in the public relations/communications industry across Australia share some of their experiences and insights.
AZK Media
- May 11
AZK Media Founder shortlisted for B&T Women Leading Tech Awards
We are delighted to announce that our Founder and Managing Partner, Azadeh Williams has been shortlisted for B&T Women Leading Tech Awards.
AZK Media
- May 11
Featured in Forbes: How to leverage AI in marketing and advertising
The team at AZK Media have been honoured to represent some of the biggest tech enterprises in the martech and adtech space.
AZK Media
- Apr 20
Leveraging data to drive customer loyalty: trends and opportunities
Cheetah Digital's new report shows more than half of Australian consumers (63%) don’t trust social media platforms with their data.
AZK Media
- Apr 20
Experts reveal what it takes to build a great modern data stack
Ignatius Bourke from Fivetran, and Rohan Persaud, from Sisense, explore what it takes to build a great data stack to improve efficiency.
AZK Media
- Apr 20
5 toxic habits marketers should avoid
AZK media shares key habits to avoid that can be toxic to your marketing efforts and the business bottom line.
AZK Media
- Jan 27
Data analytics trends and opportunities in healthcare
The ongoing effects of the pandemic, rise of IoT and increased patient expectations for healthcare institutions to personalise their...
AZK Media
- Nov 19, 2021
Why entrepreneurs need to value marketing from the start-up phase
Marketing is critical for any venture from the outset. Why? To put it simply, you cannot grow without a customer market or ‘engaged...
AZK Media
- Nov 3, 2021
Why marketers deserve a seat at the boardroom table
Marketing is now playing a more important role in fuelling the revenue engine of companies, given the increased sophistication of...
Athina Mallis
- Jun 11, 2021
How to choose the best marketing agency
The media and digital marketing agency landscape is saturated with choice, and it can be overwhelming to find the best marketing partner...
Athina Mallis
- Feb 9, 2021
Creative and design thinking critical for brands in 2021 - Digital Prophet Shingy
David Shing aka Shingy is one of the world’s most prolific digital prophets, who has over 20 years’ experience in digital, brand,...
Vanessa Mitchell
- Jan 4, 2021
Top marketing campaign fails and scandals of 2020
For the most part, brands have kept their heads down during 2020, knowing marketing efforts during a pandemic will fall flat unless they...