Knowledge Hub | B2B Marketing + PR

Welcome to our Knowledge Hub. Here you'll find industry news, interviews, thought leadership articles, guides and tips on B2B marketing.

AZK Media

Silverbullet engages AZK Media to amplify its global marketing

AZK Media has announced it has expanded its partnership with Silverbullet to include supporting global amplification of its marketing and...

AZK Media

Why the marketing 'funnel' is really a 'loop'

The concept of the marketing funnel, based on the sales funnel, has been around for more than 100 years. It has traditionally centred on...

Wayne Williams

Quick checklist for choosing the right marketing agency

So you've decided to outsource some, or all of your marketing capability. Congratulations! In tough times, this can only be a good thing....