public relations | B2B Marketing + PR

Welcome to our Knowledge Hub. Here you'll find industry news, interviews, thought leadership articles, guides and tips on B2B marketing.

AZK Media

B&T feature: Judges’ tips to entering the B&T Awards

Alongside a list of judges, Azadeh Williams offers her perspective on why professionals should enter the B&T Awards.

Jessica Phillips

Winning gold in retail technology: Importance of brand awareness and marketing for success

At the Online Retailer Expo in Sydney, AZK Media's Azadeh Williams asked retail technology vendors about their focus on brand awareness.

Jessica Phillips

AZK Media Finalist in 2024 B&T’s Women in Media Awards for Public Relations

AZK Media has been recognised as a Finalist in B&T’s Women In Media Awards for Public Relations.

Jessica Phillips

“Trust is key”: The Martech Weekly’s Juan Mendoza on PR and Brand

AZK Media’s Azadeh Williams chats with Juan Mendoza, CEO of The Martech Weekly in this 'AZK Meets' segment.

Jessica Phillips

Top journalists reveal why tech companies need PR

AZK Media's Azadeh Williams asked some of Australia’s best tech journalists for their exclusive insights on the importance of PR.

Jessica Phillips

What should tech companies look for in a PR agency?

AZK Media interviews journalists about what tech companies should look for in PR agencies.

Jessica Phillips

Why public relations is critical for business success

AZK Media interviewed our happy technology clients about why they believe PR is fundamental to their business success.

Jessica Phillips

AdTech trends: Bonzai’s Harley Ramien reveals the power of innovation

This 'AZK Meets’ episode features Bonzai Director, Asia Pacific, Harley Ramien on key trends in adtech.

Jessica Phillips

AZK Media Managing Director speaks about career burnout at Mumbrella CommsCon

CommsCon award-winner Azadeh Williams hosted a presentation on fighting burnout at the 2024 Mumbrella CommsCon in Sydney.

Vanessa Mitchell

A-Z of Public Relations Fact Sheet

Public Relations is a critical component of any healthy brand, communications and marketing program. Failure to keep across vital...